(CBS Local) — The Eagles and Patriots will be battling for the Lombardi Trophy in Super Bowl LII on Feb. 4, but that’s not the only competition going on that night. With 111.3 million people tuning in to see last year’s Super Bowl, advertisers will be pulling out all the spots to entertain and attract new customers with star-studded TV spots.
The year’s most expensive commercial breaks will reportedly cost businesses over $5 million to run a 30-second commercial during Sunday’s game. Luckily, you don’t have to wait until Super Bowl Sunday to see what companies will be airing during the big game as a number of the ads have already been leaked online. Here’s a preview of some of the ads you’ll see in between one of the biggest sporting events of 2018.
Budweiser – “Stand By You”
Budweiser is pulling at your heartstrings again with this ad about providing water to places across the United States that were impacted by natural disasters — specifically Texas, Florida, Puerto Rico, and California. Skylar Grey provides a cover of Ben E. King’s “Stand By Me” for the ad. According to Budweiser, their Cartersville, GA brewery has provided more than 79 million cans of water for relief efforts since 1988, including two million last year.
Stella Artois – “Taps”
Like Budweiser, Stella Artois will also bring a focus on water. Water.org co-founder Matt Damon stars in the ad, which promotes the partnership between the beer company and the nonprofit organization aimed at providing clean and safe drinking water to developing countries.
Amazon – “Did Alexa Lose Her Voice?” (Teaser)
The biggest star in Amazon’s teaser for it’s Super Bowl commercial is Jeff Bezos, the company’s founder and CEO. Considering the premise of the ad – which imagines the company’s efforts to replace Alexa after she loses her voice – it’s a pretty safe bet that one of the world’s richest companies will be bringing more star power to their full ad on Super Bowl Sunday.
PETA – “Redemption”
James Cromwell, the vegan actor who received an Oscar nomination for his role in the 1995 movie “Babe,” headlines a PETA ad that’s sure to generate some controversial buzz in the wake of the Super Bowl. It features a meat marketer attending confession at a church and revealing the dark secrets of his (unnamed) company’s shady packaging practices. PETA says the purpose of the ad is to convince meat-eaters to “seek redemption by…